The Process - Selling

For each real estate listing the process can vary for each homeowner, depending on many factors including; current market trends, location, condition of the property and many other potential items that can impact the process of selling.

The following is an outline of the overall process of Listing and Selling a home.

Determining the Optimal Outcome
Each individual home or property owner may have different needs when it comes to the sale of a property. Factors to be considered are; Timing of your move, Prioritizing price versus time, Does your sale affect another property you are purchasing, How does a sale affect my mortgage. These are all items that go into carving a personalized listing plan.

When is the right time to List?
There are those who suggest the best time to list a home For Sale is in the spring, and while there may be some truth to that, the most important consideration for timing is how it affects your life and what is important to you. Each season carries different factors which can impact the sale of a property. Another aspect to consider when deciding when to list is the market conditions; are you dealing with a Buyer's Market? or a Sellers Market? Ultimately these items will directly impact how quickly you can achieve a sale and the amount of negotiating power you have in obtaining fair value for your property.

The most important part of getting your home listed, is to make sure it is priced correctly. An up to date property evaluation will identify the market trends in the surrounding area with the most recent comparable sales. The key to pricing is to maximize the Sellers return, while minimizing the amount of time the property remains on the market. The longer a house stays on the market, the Seller can expect to receive lower returns. Which means it is important to make sure the initial list price is in line with the market research.

Getting your House Ready
All homes are different, meaning that preparing your house for sale can be a simple task or a time-consuming one. Important items to consider when preparing your home are; cleanliness, de-cluttering, and curb appeal. The goal in preparing your home to list is to make it presentable for potential Buyers, so that they can visualize themselves living in the space.

Marketing your Property
Together we will create a marketing strategy which emphasizes the most important features of your home and prepare materials that show the best that your home or property has to offer. All of the costs of marketing your property and its presentation are taken care of by me as your real estate professional. The idea of the marketing plan is to get your home in front of the eyes of as many potential Buyers as possible.

Showing your Home
In order for prospective Buyers to get a feel for your property they will schedule showings through our office, which we will arrange with you as the Seller. The optimal situation would be for you as the Seller to be away from the home during the showings, as this allows the Buyer to feel more comfortable as they tour your property. In preparation for a showing it is ideal to have the house clean, tidy, and lights on, if possible.

Completing your Sale
Once a suitable and qualified Buyer makes an offer to purchase your property; I will assist you through the process of negotiating the terms of the sale, navigating the Buyer's conditions, and preparing any documentation required before working with the Lawyer to complete the sale of your property.

Get In Touch

Jamie Purdon, Broker

Mobile: 613-483-9178

Phone: 613-389-7777

Fax: 613-389-3156


Office Info

RE/MAX Finest Realty Inc., Brokerage

105-1329 Gardiners Road  Kingston,  Ontario   K7P 0L8 

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